Annita Marshall

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  • Deloitte Consulting CEO Dan Helfrich says that governments, academia and the private sector have become more environmentally aware within the past couple of years, which gives him confidence, with environmental protection becoming a mainstream topic and priority. Companies that handle recycling, waste management, and junk removal Orange County and across the world are now being seen as leaders, not just additions in the global market.

    A good example, some say, are how iPhones are now made.

    Regardless of how one feels about the ubiquitous Apple gadget, seeing it, and the company that manufactures it, be more environmentally friendly is a good thing. According to Apple VP of Environmental and Social Initiatives Lisa Jackson, the biggest improvement the company’s made to the iPhone is the reusing of materials and closed-loop manufacturing, which she claims not even the company founder could’ve dreamt of.

    Closed-loop manufacturing, in general has been getting a lot of attention from companies. It’s the fancy term for when companies repeatedly re-use materials in order to reduce resource consumption and their carbon footprint. The idea is so popular that there are forecasts that a circular economy, where products and materials are reused, could be so common by 2050 that mining would be rendered obsolete.

    Ms. Jackson, a former EPA head, say that, before 2019 rolled around, people thought that recycling rare earth elements in high-end products would be unrealistic, something that, to her, sounds like a challenge, something Apple enjoys taking on.

    Dell VP of Sustainability David Lear says that advancements in recycling should allow for computers to be manufactured entirely from recycled materials by 2050, including microchips, which have a high standard of purity.

    He says that Dell is working on that, with bits of progress made here and there. In 2018, one of their efforts had Dell partnering with Indian entrepreneurs to make “pollution ink” from exhaust fumes, which is one of India’s worst pollutants.

    Asia at First Mile Head Brenda Haitema Arjona says that sustainability is the only way forward for businesses and consumer products, in general, as the costs of recycling far outweighs the issues that would brought on by ignoring pollution.

    She says that people need to be willing to fork over a bit of extra cash for something that’s recycled, or has replaceable parts.

    Posted by AnnitaRMarshall @ 12:17 PM

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